I‘m a Brand Specialist, Coach and
Creative Director who specializes in
Personal and Corporate Branding.


“STAND OUT is my game.
BRANDING is my playing field.”


I have had over 25 years of work
experience in the advertising industry.
Working in advertising has trained me
to think strategically and creatively to
Stand Out to grab the viewers’ attention.


During my tenure in the advertising
business, I had won several local
and international creative awards such as:

    • The U.S. Potato Board for KFC Best of the Best Ambient Posters (for 3 consecutive years).


    • The prestigious Malaysian Kancil Gold Award for Ariston household products Print Campaign.


    • The Kancil Silver Award for Genting Highlands Resort Chinese New Year greeting advertisement.


    • The Thai AdFest Bronze Award for Adidas ‘Siang’ TV Commercial, just to name a few.


For the past 20 years, I had lectured subjects such as Advertising, Branding, Marketing, Copywriting, Practical Projects and Creative Thinking, at Universities and Colleges. And for the past 10 consecutive years, together with another lecturer we had guided our students to win the Kancil Students Awards religiously.


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